Look Great, Feel Great, Be Great.

For Men of color

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full ecosystem

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Set the standard

cosmetics & Skincare

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Featured Bundles

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Simple: Crisp, Soap Bar - 100 Pack
$1,000.00
Simple: Crisp, Soap Bar - 2 Pack
$29.99
Simple: Crisp, Soap Bar - 25 Pack
$293.75
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12 products

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Simple Line

For Those Who Keep It Simple

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More Than Skincare—It’s Your Legacy

We are here to recalibrate the perception of men of color, not through empty celebration, but through deliberate craftsmanship. Every formula, every application, is a statement of recognition and reinforcement. Our products do more than refine appearance, they reinforce identity. This is skincare engineered to respect the complexity of your skin and the authority you carry in it.

Not for show. For standard.

EXPLORE OUR STORY

Real Stories, Real Confidence

★★★★★

Bastion has changed the way I feel about my skin for the better.

Marcus
Medical Professional, Miami FL
★★★★★

Finally, skincare that speaks to me. Bastion has become a part of my daily ritual

DeShawn
Finance Officer, San Diego CA
★★★★★

I never thought skincare was important until my wife handed me Simple Pure Soaps. Now I use them every day and love it.

Richard
Truck Driver, Boulder CO
★★★★★

This is what I didn't even know I needed. If you care about the way you look and feel, you need to get the Bastion Standard.

Joseph
Business Owner, Columbia SC